Help Your Website Visitors

A quick and simple way to improve your visitor experience and drastically reduce your bounce rate is to provide better navigation around your website.

A further advantage is that it may help the bots to better spider your site and therefore improve the indexing of your pages.

Yoast has produced the free Breadcrumb plug in that gives a clear indication to the visitor of where they are on the site and how they can move around and find other relevant information.

The plug-in is straightforward to use, just download it here and then upload it to your wordpress site with the upload feature. Activate it when prompted and that part is done.

You do have to put a piece of code into your template to call the feature and even though I am a coding idiot I managed to place it it the bottom of my header template to get the result you see above. The part where it says “You are here: Home » wordpress » Help Your Website Visitors” just below the header.

The way I did it was to open the template editor from the WP dashboard and inserted this code at the bottom of the Header.php

<div><?php if ( function_exists(‘yoast_breadcrumb’) ) {
yoast_breadcrumb(‘<p id=”breadcrumbs”>’,'</p>’);
} ?></div>

There are more things you can do but this was enough for me, simple.

Get the plug-in here